________________ increase the efficiency and effectiveness of social marketing tactics. Examples include Upcontent, Right Relevance, BuzzSumo and Hootsuite.

Hootsuite Social Marketing Certification Exam Answers 2020

(A) None of these

(B) Social Media Agencies

(C) HTML Markup Tools

(D) Native social networks

(E) 3rd Party Software Tools

(F) Social Marketing Consultancies


Definition of social marketing. Social marketing is advertising that aims to affect social change rather than directly benefiting a business. In order to achieve the desired improvement, social marketing “sells” a behaviour or lifestyle that benefits society, rather than a product. The strategic activities that guide the promotion of a product or service to affect particular marketing goals are known as marketing tactics.



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