Cover photos have a prominent location in your social media profiles, so you should use this space strategically – for example, it’s a great place to ____________________.

Hootsuite Social Marketing Certification Exam Answers 2020

(A) announce new product releases or generate interest in upcoming events

(B) put your company logo

(C) display a professional headshot

(D) serve up Display Ads

(E) highlight CTAs (Call-to-Action)

(F) showcase Buy Buttons for new products



Since your social media profiles’ cover images are popular, you can use them strategically to reveal new product launches or create interest in upcoming events.


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