Scope, Process for Creating and Updating Documentation, Approvals + Operational Considerations, Social Media Policy, and Education and Training are the 5 constituent parts of what?

Hootsuite Social Marketing Certification Exam Answers 2020

(A) Social Media Objectives

(B) Social Media Policy

(C) Social Media Strategies

(D) Social Media Governance

(E) Social Media Guidelines


This may seem easy, but defining what is and is not protected by your governance model is important. Be sure to identify the specific social networks, as well as the policies and guidelines that apply to each. Some institutions may choose to have a shared governance model for their internal and external customer-facing communities, while others may choose to keep the two separate, depending on their company and organisational needs. As a result, it’s important to specify which ones are included in order to provide clarification to the employees.



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