When engaging with your community, it’s important to keep your ___________ in mind and let it guide your response.

Hootsuite Social Marketing Certification Exam Answers 2020

(A) brand’s voice and mission

(B) Personality

(C) sales pitch

(D) conversion goals

(E) organization’s KPIs




Community engagement is the process of collaborating with and across groups of people who are linked by geography, shared interests, or common circumstances to discuss problems that affect their well-being. It’s a powerful tool for affecting environmental and behavioural improvements. The process of developing relationships that increase the productive capacity of local people within a common territory can be seen as community action and growth.


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