Which of the following IS a component of a social media strategy?

Hootsuite Social Marketing Certification Exam Answers 2020

(A) Designing email campaigns

(B) Organization of networking events

(C) Crisis Management Plan

(D) Prospecting Strategy for Sales Leads

(E) Website Maintenance


A social media strategy is a list of what you want to do with social media and what you expect to accomplish. It directs your decisions and tells you whether or not you’re succeeding. Your strategy would be more successful if it is more detailed. Keep it short and sweet. If it’s rising customer loyalty, creating more sales leads, or driving web traffic and higher revenue, a social strategy that’s compatible with key elements of your business will help your company achieve its goals.



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